> *Transsion -- whose products are sold under the Tecno, itel and Infinix brand names -- developed handsets with two SIM-card slots after research showed people were carrying additional cards to avoid making out-of-network calls to save money. It also optimized its* ***cameras to better highlight the features of people with dark skin tones.***
Just in case anyone is wondering when phones start to take your skin colour into account.
"We didn't want to bring what we had, We wanted to bring what customers need."
-- Arif Chowdhury, Transsion's vice president.
"It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them."
-- Steve Jobs, Apple Inc.
This article (and title) is completely wrong. I work with Transsion regularly in my day job, they are successful in Africa simply because they were the first ultra low cost OEM to specifically target Africa. They had already cornered the Nigerian market before they ever shipped this feature that optimizes for dark skin tones.
Holy shit, was there some problem I wasn't aware of with smartphones working for people with darker skin tones?
Title is a little misleading - makes it sound like skin tones affect how well a phone works, as opposed to a camera that takes better pictures of darker skin tones
Correction: largely because they're cheap as fuck.